Demographics

Book Grand Rapids First!

A centrally located city for many camping families, DeVos Place in downtown Grand Rapids is the perfect host for this show. Attendees are serious about their RV travel--you don't want to miss out on this market!


Qualified Attendees!

  • 91% Income over $40,000
  • 62% Age 45+
  • 49% Planning to purchase within 2 years
  • 47% Income over $80,000

    • RV Ownership

  • 48% Travel Trailer
  • 22% Fifth Wheel
  • 18% Motorhome
  • 12% Fold Down Camper
  • 2% Other
  •  

Serious Customers!

  • 3 - Average hours spent at the show
  • 19 - Average nights camped in Michigan
  • 5 - Average camping trips planned this year
  • 17 - Average nights camping out of state this year

Variety of Markets!

Trip Plans

  • 73% Northern Michigan
  • 76% Western Michigan
  • 41% Michigan UP
  • 31% Mid Michigan
  • 16% Eastern Michigan
  • 27% Indiana
  • 13% Ohio
  • 7% Canada

DeVos Place Facts

  • DeVos Place is located in downtown Grand Rapids, and is easily accessed by all of West Michigan via major highways.
  • A 160,000 sq. ft. “Class A” exhibition hall with no pillars!
  • 12 enclosed loading docks.
  • Nearby affordable lodging is abundant, including special rates at selected hotels and motels for exhibitors.